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The rise of online games has also brought about significant economic changes, giving birth to a multi-billion-dollar industry. The traditional business model of selling physical copies of games has been supplemented and, in some cases, replaced by new models such as free-to-play games, in-game purchases, and subscription services. Many online games today operate on a free-to-play model, where the game is free to download and play, but players can purchase in-game items, cosmetics, or upgrades. This model has proven to be highly lucrative, as it allows players to spend money incrementally, often leading to higher overall spending than a one-time purchase.